ArtFire is most often compared to Etsy as an online marketplace for artisans, but with a twist. They operate using a model they coined called Community Directed Development that gives members strong input on the sites features and a lot of accessibility to the staff through their website, email, and social media. From reading between the lines it seems that their founder, once a seller on online marketplaces, wanted to create a marketplace where the members did not feel taken advantage of by the distribution channel they worked with. Thus, ArtFire charges a flat rate of $12.95 per month for an infinite number of listings. They place an emphasis on community interaction through forums and social media, and encourage members to engage with the ArtFire staff and with one another. According to this blog, the website has a few aspects that need improvement, but the concept is commendable.